But I believe I have the best argument against FDI in retail in India yet.
Actually it's more of a story. It begins like this:
I woke up one morning and decided I needed a nailcutter. Because:

AND i was meeting this girl in the afternoon for the first time, and didn't want to go with toenails poking out of my sneakers.
And my mum has pushed off to US keeping all the nailcutters in the house in her desk and locking it up.
So I (rather unfairly) snapped at my Dad after which he told me irritably that I would get a nailcutter in 'any store'. I believed him.
So I go to Trinethra (was wondering whether I should mention names, but what the hell. They deserve it.) I ask for a nail cutter. The lady there listened carefully and then disappeared into the recesses of the store. And she came out with a tub of curd and planted it triumphantly on the counter.
Now this may sound loony but there is some degree of method in her madness. Just a few days back I had gone there and asked for a litre of curd (some party at home) and this lady had sent about twenty 15 ml boxes of curd, which a) wasn't enough, and b) was a pain in the ass to deal with. At the time I had given her hell about it, and now everytime I go there this lady will probably take out the curd.
Trinethra btw NEVER have anything. Basic things like bread, etc. which any other store would have.
And then I get back on my bike and drive through the streets, wondering where the hell I would get a nailcutter. I mean, where do you even begin?? Visions of signs that would say 'Nailcutters available here' danced before my eyes, but this just didn't translate into reality. This is a great city if you want to browse the net, or change dollars into rupees (or vice versa), but - and i hesitate to say it - the needs of prospective nail-cutter customers are just not addressed.
So then I reasoned that Lifestyle's Home Centre ought to do it. I mean, nailcutters do vaguely have something to do with the home don't they?
As a journalist, I have been put in many embarassing situations, where one has to put one's pride aside and confront the person concerned (doing the party page is a case in point - all these hep society babes looking at you with sneers on their faces as you put on a plastic smile and ask them if u can have picture).
But despite this rigorous training, on the threshhold of Lifestyle, I admit freely that I was intimidated. I mean how do you go to a store with the most opulent furniture, embroidered quilts and designer wall hangings - or whatever the hell else they sell at these stores - and ask for a nailcutter? I realised the thing was impossible.
And then on the road once again, and I spot this huge sign which says 'Saga Departmental Store'.
Now what would you think if you saw a sign like that? Maybe you're more clued in than I am, but my immediate association was with 'Kalyani Departmental Stores' which me and my cousins Vidyut and Nikhil used to frequent as kids, the type of store with huge gunny sacks filled with arisi and paruppu, where we used to drink Pepsi and 7up, collect Fido Dido stickers and run up tabs that would give our fathers blood pressure.
I park outside the store, after negotiating with the security personnel (reads yell back twice as loudly as they do, cos otherwise they'll make you park somewhere inside, where it would be physically impossible to take your vehicle out after you're done). I mean, what the FUCK is with these watchmen? They make life miserable for anyone who just wants to peacefully park his or her car or bike.
Anyways, I walked into this store, and about seven people descended upon me and asked me how they could help me. Maybe two of them were officially supposed to help customers, while the other five looked like the owners - they had the look of the typical North Indian businessmen - fair, well-dressed, with that slight inflexion of a Northie accent in their English. One of these owners - the head owner no doubt - came right up to me and said in a shocked accent 'Kumar, help this customer immediately! What is this nonsense?' Poor Kumar was anyway only two feet away from me and had already bawled 'How can I help you, saaar' into my ear. In accordance to this instruction from the boss, he shuffled two inches closer to me and yelled 'How can I help you, SAAAAR?' a little louder.
I was perplexed, and I took stock of my surroundings. The place was insane! There were tons of what I imagine to be salwar material - metres and metres of cloth of all colours, some statues of extremely buxom women (what is the DEAl with those? People seem obsessed with topless designer statues - anyway i'll save that for another post) that were obviously meant to be decorative, and some mannikins with some extremely chintzy designer costumes on them. I began to say "I need a n..." thought the better of it, stammered something about having come to the wrong place. The owner said between clenched teeth, "That's alright, sir" in the same tone that you or I would say, "Sod off, you piece of shit."
Despairing, I got on my bike again. And on the way to office, on the road just before Sathyam Theatre, I fancied I saw a ray of light shine upon one store and one store alone.

I went up and up and asked for a nailcutter, and after a few false alarms ("nailtuk a? enna nailtuk?") the owner of the store looked up from his accounts and gave me a very reassuring nod. And for the price of Rs 23, I achieved bliss. God bless P.K.A. stores, and may many more shops of this kind flourish for the good of humanity!
75 comments:
A good argument FOR fdi in retail, i would say. At least, a good argument against one of the anti-'FDI in retail' arguments - that it would wipe out corner shops.
Hey, and its a damn good story.
Superb!
Hahahaha...
Hilarious dude! Long Live PKA Stores.
Looking for a store which sells a nail cutter, is a lot like looking for a deserted street in the night.
" You'd think , you'd find it anywhere, but then..most times there is a lot of searching and researching to be done. " :-)
Maybe, you should have tried a pharmacy. Fair enough anyway.
lol...the lengths men go to, to impress a woman..lol..but yeah maybe a pharmacy or a store that sells sick artificial jewellery, make up, clips and all those sidey things would've been of help too..
and maybe you should send this story to comrade prakash karat and see what he has to say. walmart would definitely be on its way here..
but a nice read nevertheless :)
Next time look for signs that say, "Provisions and general merchants" or "Fancy Stores" or even 'Putts and general merchants'--Putts being the English version of the Tamil version of Foods! I have always enjoyed the prospect of buying 'general merchants' along with provisions or 'bakers' along with confectionery. It's so much more fun doing your 'marketing'--as they say in good old Chennaiese--at our good old Nadar and Bhai shops than a swanky supermarket that invariably doesn't have what you're looking for. Have you ever tried to buy a pocket comb at a departmental store?
i used to go to pka stores and buy murkku on my way to school.next time u go there buy 4 for 1 rs
@ramnath,
Thanks for the compliment... But I don't understand the logic behind your argument - are you saying that with supermarkets coming, we will appreciate the corner shops more? Or have i got the fundamentals of FDI in retail wrong? i would actually be interested in your take on the issue... do elaborate!
@sudhir,
lol... long live PKA stores indeed! actually, i have a compliment for you - it was one of your posts that inspired one. not directly, but in that i realised there is rich material for blogs in our mad day to day experiences. next one coming up - hitting on girls at a drink a little eat a little pub that we know only too well.
A pharmacy, now how on earth would i know that? what is the logic behind nailcutters being available at pharmacies?
@divya,
just because i've coloured my hair doesn't mean i wear hair clips for fuck's sake.. you know hair colouring doesn't mean that i am effiminate or gay or metrosexual! its normal man!
@abhorigine,
i shudder at the thought of asking trinethra for a pocket comb. and speaking of crazy names, have you ever been to 'praise the lord plum cakes'?
@anonymous,
that's delightful! a patron of the store here to comment on my blog! i won't forget the murukku.. 4 for Rs 1, you say.. i better start saving up.
man, school days...
Abhinav, one of the arguments against FDI in retail is that it will wipe out these small grocery shops.
If your experience with the service in existing retail chains/big shops is an indicator of what a Walmart is going to offer (not in terms of whether they say, 'what can i do for you sir', but whether they have the stuff you want), then the above argument against FDI wouldnt hold good.
Because there will always be demand for things like nailcutter - and shops like PKA Stores won't go out of business if the bigger chains don't give what we want.
I can see why you think of your story as an argument against FDI. You assume straightaway that small shops will be wiped out - and then what will we do for nailcutters!
But, they won't go out of business - atleast till bigger ones catch up with them, if at all. If they indeed catch up - you would have got your nailcutter in first place! (Trinethra, that is)
So, i think, what you have given is actually anti-anti-FDI argument :-)
Looks like you nailed this problem
@ramnath,
so let me get this straight - youre saying that the large shops won't wipe out the small ones. hmmm! i would like to believe that, i really would.. since i don't really have any theories on the subject, i will just take your word for it and keep my fingers crossed as well.
@nandita,
what did i do to you man? was it in a previous life?
gud post..didnt go at (s)nails pace
don't tell me its nandita again disguised as 'anonymous'...
either way, thanks!
oops sorry, i guess i forgot 2 mention my name.
You may want to try some yoga.
Sit on the floor in the lotus position, stretch one leg out, hold the ankle of the outstretched leg and bend forward as you bring the foot towards your mouth and that's right, use your teeth.
btw,me ain't nanndita
abhinav,
i must say that u have this uncanny knack of misunderstanding anything i say..i said you should try one of those so called "fancy stores" for a nail cutter...they'll definitely have one...
@anonymous,
thanks for visiting my blog, and i hope you keep visiting, but if u want me to play the guessing game, you'd be sadly disappointed.
@sridhar,
...bizarre, man... is this what IT does to people? another reason not to join an IT company.
oh wait a second, make that the only reason i have been able to come with to not join an IT company.
@divya,
ah.. er.. i was drunk.
oh dammit, i can't use that excuse here. sorry, force of habit :)
If I were to disguise, i would go for a nicer sounding name than anonymous
nandita,
i am sure you would. how goes the tubelight btw?
It's pretty simple actually. Just switch it on, and voila! Just like how I'm punching in the keys, and voila!
The wonderful thing about this post is its neat showcasing of your journalistic abilities. On the one hand, you're rushing around the city breathlessly hunting for nailtuks - and yet (still! however! even so!), on the other, amidst all this confusion, there's that cool restrained Ramnarayan family instinct in you that provides the wherewithal to actually stop and collect photographic evidence of the relevant places and objects. It's truly inspiring to see such dedicated blogging :P
@nandita,
...
@eyefry,
lol... thanks man.. it sounded like a compliment, i hope it was... my granddad used to say, you can't get through life without a sense of humour... and sometimes it comes to you when you least expect it.
i mean there i was, ready to kick the shit out of someone, and then i thought, wow, wont this make a good blog. and i burst out laughing in the middle of the road (and nearly got whammed by a truck)
and then out came my faithful sony ericsson w550i
i love this phone cameraaaaa!!!!!
and henceforth i shall answer all your :Ps with a :o.
:o
lol...nice touch with the pictures...although ur nails didn't look THAT long...i've seen far worse! and i'm sure any of those apollo 24 hr pharmacy's would've had nail clippers...clippers sounds better than cutters...
ok...the place most likely to have nail cutters is health n glow...if u have one next to ur place...n dude....really...what in heavens made u think lifestyle home centre or saga for that matter would have something as mundane as a nail cutter? i mean really no one is goin to pay 500 bucks for a nail cutter....and please please remove the pic from the blog!
ps - how come u cant access my profile? everyone else can!
lakshmi,
i can only imagine that poor shop fellow's quandary if i had asked him for nail clippers.. he had enough of trouble with 'cutter'.
no but what the fuck is the logic of getting nail cutters at apollo 24 7??? i just dont get it!! i mean, its not like your gonna wake up in a sweat at one in the morning and rush down to the nearest 24 7 for a nailcutter emergency.. honestly!
@nina,
ok look i'm not good at these housewifey things!
lol.. THAT statement ought to offend about 70 per cent of the country's population..
and which pic, love? my feet? why, are they that bad?
Lifestyle home centre ??? Ok whatever gave you the idea?? How did you think that you d get a nail cutter there? So would you go to Jaguar Bath fittings to get a roll of toilet paper? After all, bathrooms need toilet paper!
r.e.b.e.l.
the basic problem with that is that Jaguar bath fittings is exactly that - a place that sells bath fittings. not toilet paper, not odonil, not those brushes you use to clean the toilet bowl but bath fittings.
whereas lifestyle home is supposed to be the one stop shop for all home care products. so.
one word.
hameedia's.
or jolly shop or any of those cubby stores on CPR road.
amma nana even.
nice story. heh. nice toenails too.
Hi Abhinav, i feel rather odd talking about FDI, because it's like quibbling on something that was written in half-jest - when i should instead be thankful for a superbly written piece on a hunt for a nail cutter.
Anyway, having started it, let me go on. My real point is the sequence of events that would follow FDI in retail.
When you said you have an argument against FDI in retail you probably meant:
FDI in retail -> Small shops will be wiped out -> Where will we go for stuff the large stores dont sell?
Am i right?
But I think a crucial link is missing in this argument. There are two options
A) FDI in retail -> A lot of money/know-how/technology into retailing -> Customers get everything they want from Walmart, Target, Tesco etc -> They stop going to small shops -> Small shops close down
B) FDI in retail -> A lot of money/know-how/technology in retailing -> Still there are gaps, and customers dont get all that they what, and in the way they want from these big chains -> Small shops fill the gap, and small shops exist along with Walmart etc
Your experience seems to suggest that B) is more likely to happen.
Even if A) happens you will still have your nail-cutter.
But, if you ask me if FDI in retail will wipe out small shops, the answer 'is i don't know'.
@antickpix,
yr seriously beginning to scare me mate... first there's the comment about my pic in orkut, and now u say i have nice toenails.
and EVERYBODY i was NOT asking for other options where i can get nailcutters. didnt u get as far as the last para?? i got myself one!
@ramnath,
a) honestly, i really look forward to hearing your views, because - at the risk of gushing - i find that both yours and sriram's analysis of not just the economy but how society works is great. i learn something new everytime i listen to your views. and not just me, reporter saaaar (bharat) agrees.
b) i seem to remember saying "i would actually be interested in your take on the issue... do elaborate!" so even if that wasn't true, i did ask for it!
amazing post! i had to read it 7 times before i realized you were talking about buying a condom and the embarassment of having to ask for one.
p.s. sail, pale, pail, fail, snail, yale, dale, tail, tale, rail, wail, and a lot of other words rhyme with 'nail'.
-sexy toes
anonymous,
neither the fact that you thought i meant condom when i said nailcutter, nor the fact that you found 15 words that rhyme with nail - for no apparent reason - bothers me.
but you read my post seven times? i really think you need to get your head checked.
Abhinav... we discussed this. But I truly want to find out how many here think like I do ( and hence my approval of Sridhar's idea, too). When your toenail grows too big, you can actually feel it for its flexibility and gingerly tear it out, without causing pain. And if you are talking about your fingernails, even the better. Use your teeth. If it has worked for me for 30 years, Wal Mart or PKS can all go take a walk.
maybe u should have tried ur neighbours....:-)
bharat,
sorry, maybe u would think i'm squeamish, but i find it quite disgusting.. and if u want a response from ppl here... i dont think they're reading this post anymore :P
anon.
well, i wouldnt want to share my nailcutter, so its only fair that i dont expect the same from others right?
and jesus christ, this post isnt about asking people where i can get one!!!!
Glad to know sons sometimes think of absent Moms. The nailcutter is in the mug in my desk - UNLOCKED. But not a bad story! Mom in Dayton.
LOL. that really put the icing on the cake. thanks mom... miss you!!!! or is it too late for that?
I'm thinking of writing a musical called "Nailtuk". It'll be a big Broadway-type song-and-dance extravaganza. Johnny Depp will play the hero - a giant nail-clipper that goes to Bombay in search of fame and fortune, but everyone discriminates against it because it's only meant to be an inanimate object of practical household application. The underlying theme will be about social restrictions and how to overcome them. Music will be composed by Harris Jeyraj and sets will be designed by Tim Burton. It'll be spectacular...
And I'll direct it, of course...
Topless Mannequin’s!!! Now you're talking!
eyefry,
and don't forget the deep symbolism as suggested by one of the commenters - that the nailcutter is actually symbolic of a condom... repressed sexuality/expressed sexuality ought to be your main theme.
i dont really see how you can work it into that storyline, but i have full faith in you as a director par excellence!
reflextions,
that is... profoundly... disturbing. maybe you need to pop down to thailand for a bit.
:)
I will, of course, give you a co-writing credit.
abhinav,
you have really managed to give to airy nothing (aka the need for nail-trimming-paraphernalia) a local habitation and a name.
as for the clippers vs. cutters controversy, i agree that to ask for the former in a retail establishment such as Kalyani stores would result in chaos.
I am getting very attached to Nailtuk, and Tim Burton is an obvious directorial choice. Don't forget we will need a sweet/pretty young thing who believes in the hero...I'm afraid I don't know enough about the Bollywood scene anymore to suggest any good picks.
A tragic love story. I like.
The sweet pretty young thing will be called Nail. She, a hard yet vulnerable waif of a sliver of a conglomeration of dead skin, will eventually get fatally wounded in the terrible course of Nailtuk's all-consuming thirst for success in the highly competitive personal grooming market. She will be played by Penelope Cruz. Abhinav will play a cameo as Nail's parent finger.
And so cyberqueen gets a writing credit as well.
Topless mannequins remind me of - if you think of a woman as an object its just wrong, if you think of an object as a woman, thats just disgusting!!hehe
@f2f,
thank you, thats very kind. but i must add, it didnt seem like an airy nothing when i was wandering about in the noon sun.
im sorry to say the sweet/pretty young thing phenomenon is completely absent in bollywood now. they're all the sensuous aggressive (in the positive connotation) and conniving (in the negative), depending on the role.
plus, they all suck at acting.
now kollywood has one taker - asin!
@eyefry,
i get a big break in moviedom, and you make me penelope cruz' FATHER???
oooh, and notice how youve been supplanted by tim burton. can you live with the ignominy of it???
yogi,
er.. alright then!
moving on...
gud.. 50th comment..
er... 51! ha HA!
52.......
lol....yes that statement would certainly result in ur gettin bashed up n needin to go to apollo medico...and yes the pic of ur feet...remove it...whats with guys posting pics of their feet...really?
@anonymous,
right, i dont mind going on with this game, but its rather a cheap tactic to increase my comment count, so i will desist.
@nina,
"yes ma'am your every wish is my command. i shall remove the pic at once..."
is that what u were expecting me to say?
Gotta say as an American that while I hate what WalMart has done to local retailers, if at 3am I need a bag of Doritos, a USB cord, and a pair of nailcutters, it's not a question as to whether or not they'll come through, it's a question of which pair of nailcutters?
Be forewarned.... you'll hate and love WalMart, all at the same time.
never...if u did actually say that then i would go into shock...lol...
actually i dont think i would hate Walmart so much...i would if prices we high...but other than that no....it would actually be quite cool...in chennai we dont have anything like that...atleast in bbay n delhi they have big bazaar n the likes...sob...so sad!
@lost in kentucky,
i think that about sums it up - that we would love and hate walmart.
and btw dont mistake me for left-of-centre, i was just making an observation.. that its really hard to go up to one of these large stores and ask for a piece of mint, for instance.
@nina,
you caught me at a moment when i just heard one girl from delhi give the most inane arguments about why chennai is not happening etc. etc. so really bad moment to make such a comment.
fuck delhi and bombay. seriously.
well...dont mean to make a politically incorrect statement but then its me...i am not surprised that a girl from delhi made an inane statement..really!
nina,
i think i'm totally unfair to you but i've changed my tack again - i met ANOTHER person from delhi yesterday who was very intelligent and well informed.. so...
yes...u are totally unfair...glad u agree...but tell me...was this second person u met south indian by lineage? by any chance coz then i wont be surprised that he/she was intelligent...;)
if i do get bashed up for making such politically incorrect statements people please come for my funeral!
wow...that was a wonderful post!!
@nina,
and i thought i was being unfair... i shall attend your funeral, decked in my best tie and all.
and no, she's north indian origin wonly. :)
@aneesha,
most kind, most kind. do keep visiting. we keep an open house, we ramnarayans.
damn...thats got to be a first!
@nina,
and she was cute too :)
I need a nail-cutter
I say, how about a new post?
speaking of toes, I am reminded of what someone told u abt ur toes. is this making any sense ........ grrrrrrrrrrrr
- Sweth
eyefry. coming up.
sweth - yes but pls lets not go down that path.
ignore the lefts man.. they are misguiding the nation on FDIs. this is the best reason why we need the big players.. when there is large investment there will be healthy competition.. n when there is comp then every shop will try to put across a customer base. a customer base can be acheived only on having to satisfy the customer and that is possible by having the things that the customer needs.. hence the big plyers comin into retailing will try havin all the items that the customer needs... one place where we can have all the items that we need should be the better solution... n i wish thats possible only we have good investment.. n since we cant get ppl to put in that money without any tough competition FDI is not a bad idea...
senthil,
i agree with you. protectionist policies shouldn't have a place in a capitalist economy.
however, there's something disturbing about the whole thing, which i'm not able to put my finger on... i will write another blog soon and we'll chat then. if u still have the patience to come here that is :)
neyeyeyee. that was hilarious!! :oD i perfectly understand that feeling!!! reading about pks stores makes me homesick and miss jolly shoppe (please notice the fanncccyyy spelling which results in the masses calling it jolly shoppy). jolly shoppY is this shoppY near where i live in madras and they sell everything from hutch recharge cards and chocolates to gel pens and NAILCUTTERS.:oD walking to jolly shoppY and janta stores (owned by the same family) are almost ritualistic experiences. hhhmmmm... my lecturer did his phd on everyday site specific performitivity at the trafford centre in manchester and i think i should do my m res thesis on everyday performitivity and the nail cutter hunt.
yenyway, i realy enjoyed reading this post!
dear aarabi i cannot be more delighted that my post could possibly inspire - even in jest - a paper on 'everyday performitivity and the nail cutter hunt'.
delighted!
and you really should start blogging again
LOL that was brillant! so how did the date go?
I'm experiencing the same problem in this moment, in England... I absolutely need a nail cutter!!!!! :-(
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